Join us Tuesday, December 1st on Instagram Live for a one-on-one conversation about working in technology and architecture with Ricardo Rodriguez., Assoc. AIA. Follow us on Instagram at @AIADallas to be notified when we go live!

About Pivoting: Chats About Architecture Careers

When considering an education or career in architecture, you traditionally think of the resulting career path as a linear one – working in a design firm and advancing with gained experience. There are, however, myriad opportunities for professionals with a degree in architecture who possess abilities to see the big picture, create options for complex opportunities within and beyond the built environment, and utilize creative problem-solving and design thinking skills that can translate well into other professions. On the first and third Tuesday of each month at noon, please join Zaida Basora, FAIA, AIA Dallas Executive Director, for this “one-on-one” series of conversations with those who have made the leap to a successful alternative career path with their architecture background.

In partnership with the Architecture and Design Exchange

This Week's Guest: Richardo J Rodriguez, Associate AIA, LEED AP BD+C

Ricardo leads VDC / BIM adoption and integration in support of global marketing, business segment & digital communication strategies for BASF. Based on global technology trends, he develops & implement solutions, digital construction processes & emerging workflows. He spearheads industry positioning as worldwide Virtual Design and Construction leader & innovative digital tools developer across value chains. He leads coordinated initiatives to assess customer needs about VDC / BIM methodology focused on strategic product portfolio. He also scouts and establishes strategic partnerships with innovatve technology providers in the relevant markets among core users.

Fascinated by the intersection between “bytes & mortar”, Ricardo is a versatile leader in innovation with 13+ years of experience in design tech strategy, implementation, user experience, and strategic partnerships. He is passionate about entrepreneurship, innovation, and tackling problems within the construction industry. Dedicated to furthering the use of design thinking in problem-solving, emergent Architecture, Engineering and Construction business models. Ricardo is a frequent industry speaker and expert panelist on how design and construction business operations are being disrupted by emerging tech. Ricardo has also independently served as an editorial advisor, third-party reviewer, and consultant. 



Sponsorship opportunities are available! Contact Shirley Che,, for more information.